Jamie Lee Curtis, documentary filmmaker Skip Chaisson and Disney executive Frank Chiocchi will be among the honorees at this year's Clio Entertainment Awards, the organization announced. The three will be recognized for their contributions to entertainment marketing, a field the Clios have celebrated for decades.

The recognition places Curtis in the company of an industry she has worked in for more than four decades, though her career has rarely been confined to any single discipline. She has moved between film and television, taken on producing roles and, in recent years, become an increasingly visible voice in Hollywood's conversations about how movies reach audiences. Honoring her alongside a filmmaker and a studio marketing executive reflects the awards' broad view of what counts as entertainment storytelling.

Chaisson has built a reputation as a director of documentaries and short-form work, and his selection signals the Clios' interest in craft at every scale, not only in the campaigns attached to major releases. Chiocchi, who works at Disney, represents the studio side of the business, the executives who shape how films are presented to the public long before they reach a screen.

The Clio Entertainment Awards have long functioned as one of the industry's clearer measures of how effectively films, series and games are sold to their audiences. Unlike honors given to the work on screen itself, these prizes go to the people who build the trailers, posters, campaigns and experiences that persuade viewers to show up in the first place. That distinction matters in a market where marketing can determine whether a title finds its audience at all.

A Night That Looks Beyond the Screen

For Curtis, the honor arrives as another entry in a career that has rarely slowed down. She remains one of the most recognizable figures in Hollywood, with a filmography that spans horror, comedy and drama, and an off-screen presence that has grown to include advocacy on issues she has spoken about publicly. Appearing at an entertainment marketing ceremony may seem like a departure, but the Clios have traditionally drawn a mix of talent, studio leadership and creative professionals, and her participation fits that pattern.

The organization did not say which specific honor each recipient will receive, and a fuller picture of the evening's program is expected to emerge closer to the ceremony. It is also unclear whether the three will be recognized together or in separate categories, a detail that could shape how the night unfolds. What is known is that the trio will be part of a ceremony built around the craft of capturing attention in a crowded media landscape.

An Industry That Sells the Work

Entertainment marketing has become a discipline in its own right as streaming platforms and studios compete for limited viewer time. Campaigns now extend across social media, outdoor advertising and live events, and the people who devise them are often as involved in a film's fortunes as anyone in a post-production suite. Recognizing a filmmaker and a studio executive alongside an actor acknowledges that reality.

Chaisson's inclusion highlights the documentary and short-form side of the craft, work that often lives online and in festival settings rather than in traditional advertising slots. Chiocchi's role at Disney places him within one of the largest entertainment operations in the world, where campaigns for major releases carry enormous stakes. Placing them on the same honors list alongside Curtis suggests the Clios are interested in the full pipeline rather than a single job description.

The ceremony is expected to draw a cross-section of the industry, from creative agencies to studio marketing departments, and the honorees will likely be called upon to reflect on how entertainment reaches people in an era of constant options. Curtis, Chaisson and Chiocchi bring different vantage points to that question, which is presumably the point.

This year's Clio Entertainment Awards arrive at a moment when the marketing of movies, series and games is under particular scrutiny, with audiences more fragmented than ever and studios looking for new ways to break through. Honoring figures from acting, filmmaking and studio leadership in a single group is a reminder that the business of entertainment is collaborative, and that the people behind the campaigns rarely work in isolation.

Source: The Hollywood Reporter